Thanks for asking ,Wade.
The simple answer is; By promoting drag racing!
We do three events a year now , and in between , we're at multiple cruise nights, car shows ,and other nostalgic race events.
Every time I stop for gas with the Tempest, I end up handing out fliers and telling someone about our events. It's amazing to me ,how many old timers "used to race at the old Mel Larson's place" , yet don't realize it's still open and running every week as "Speedworld"
We even manage to get a few young guys interested in old cars. That's of course, after you answer the question "What the heck IS that car?"