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Old 05-08-2012, 08:12 AM   #12
Bret Kepner
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Location: Saint Louis, Missouri, USA
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Default Re: Any news from ADRL Maple Grove?

Moose, it's a standard TV/radio blitz for each of the ADRL events so far this year.

I think I mentioned before that I'm sending out around 270, (278, I think), releases to outlets above and beyond the normal drag racing publications. I do send to Hot Rod, (which is why the series was mentioned in Dave Freiberger's last editorial), Car Craft, PHR, DRA and the rest of the hardcore books but the releases also go to Car & Driver, Motor Trend, Automobile and even Popular Mechanics.

I can reach the hardcore audience much easier through electronic releases but the plan with the SCS was always to get it out to non-drag racing outlets. The response has been exceptional so far. Plug in "ADRL SuperCar Showdown" to Google you'll get over 14,000 returns. That's not bad for a program which was first announced only four months ago.
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