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Old 03-07-2014, 10:56 AM   #2
njk53
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Join Date: Jul 2007
Location: East China, MI
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Default Re: Worst/Late or non paying contingency sponsors

The solution to the situation regarding deadbeat sponsors in my opinion is pretty simple. We as racers communicate pretty well and we know and communicate who the good/prompt payers are and who the companies are that you have to chase to the four corners of the earth to get your contingency money. We collectivey have to not only stop advertising their company by running their product stickers but, quit buying their products. Trust me, they will eventually get the message when they see the masses not using their products. It is an important marketing tool to see their stickers and products when a racer is in the winners circle. When they see there is no product usage and product advertisment decal on cars that are in the winner/runner-up circle, they take notice. But, if you allow them to get away with their payout practices by advertising and using their products, they are going to continue to do it.
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Nelson Kowal
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